A browser extension that helps you understand how advertisers target you on Facebook. With one click, the tool automatically runs a housecleaning, denying advertisers access to all the categories Facebook is constantly generating about you. In the Ads Stream you can keep track of what categories have been cleared out and what targeted ads you’re seeing over time.
It’s a collaboration with Becca Ricks and Joana Varon/Coding Rights.
I lead the development of the extension and created the user interface and overlays based on the logo we created together.
Here’s a demo video Joana edited:
Check out the code and the installation links on github and the research connected to the creation of this tool.